Sr. Category Manager, WWGS Private Brands
Company: Amazon
Location: Seattle
Posted on: April 2, 2026
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Job Description:
The Sr. Sourcing Manager serves as the product owner and
internal champion for our Worldwide Grocery Store Private Brand
business, focusing on different food categories. In this role, you
will own managing, developing, and improving the structural
profitability of our private brand assortment across our Amazon and
WFM-branded products. This role is responsible for improving the
structural profitability of our private brand assortment across
both Amazon and Whole Foods Market (WFM) branded products. This
role is unique in that it spans Food categories with a supply chain
serving all Grocery channels including WFM Stores, Amazon Fresh
Online, and Amazon.Com. You will work backwards from customer needs
to develop and execute a comprehensive sourcing strategy that
delivers exceptional products while meeting financial guardrails
and targets across all channels. You will act as a trusted advisor
for our category teams across Grocery channels and serve as the
subject matter expert in your owned category. As the owner of
supplier relationships in your categories, you will lead
negotiations and optimize partnerships over time to meet the needs
of our customers. As this role manages both Whole Foods Market and
Amazon Private Brands, you must be a strong champion for both
brands' distinct missions and values. This means being passionate
about WFM's commitment to nourishing people and the planet, while
embracing Amazon's mission to make delicious food accessible and
affordable for everyone. Key job responsibilities Product Strategy
& Development • Own the end-to-end product lifecycle for assigned
categories, working backwards from customer needs to develop a
compelling product roadmap from concept through successful launch •
Partner with senior team members to develop compelling business
cases and annual roadmaps based on market analysis and customer
insights • Create and maintain detailed product requirement
documents, PRFAQs, and six-pagers to articulate product vision and
strategy • Become the subject matter expert on their categories
within the private labeling space, understanding the supplier
landscape and optimizing our portfolio • Drive both new product
creation and renovation of existing products to ensure the total
portfolio is optimized to support business objectives • Identify
opportunities to fill the innovation pipeline through customer
insights, market research, and cross-functional collaboration •
Partner with Product Commercialization, R&D, Legal, and Quality
Assurance to bring products to market efficiently while managing
risk • Establish and track meaningful metrics to measure product
performance and customer satisfaction Business Ownership &
Analytics • Own the P&L for your product portfolio with
guidance from senior team members, ensuring delivery of financial
targets and growth objectives • Conduct weekly, monthly and
quarterly business reviews with data-driven insights and root cause
analysis • Understand the critical Ps of Product, Price, Placement,
and Promotion working with their partner teams to ensure their
products are brought to life effectively for our customers. • Make
data-informed decisions by leveraging both qualitative and
quantitative customer insights • Collaborate with NA Category
Merchant stakeholders across multiple teams (e.g. WFM Stores,
Amazon.com, Amazon Fresh) on achieving financial plans and category
objectives Sourcing Excellence • Learn your category to become the
subject matter expert, including industry knowledge and supplier
landscape • Develop and nurture strategic supplier partnerships to
drive innovation and operational excellence • Champion Organics,
Fair Trade, Animal Welfare, Sustainability and Quality Standards to
advance the mission of Whole Foods Market • Partner with Global
Purchasing Teams, Distribution, and Regions to ensure alignment to
category strategy Product Experience Optimization • Drive packaging
innovation that enhances customer experience while supporting
sustainability goals • Influence product placement decisions
through data-driven insights and customer decision tree methodology
• Collaborate with Pricing team to ensure products meet target
price positions while maintaining margin requirements • Balance
customer value proposition with profit targets to deliver on our
Conscious Capitalism principles • Communicate, represent, and
uphold Whole Foods Market core values and leadership principles •
Demonstrate bias for action, ownership mentality, and customer
obsession in all activities A day in the life Your day might begin
with analyzing market trends and customer feedback to identify new
product opportunities. You'll collaborate with cross-functional
teams to advance various products through different development
stages - from ingredient sourcing to packaging design. You'll
participate in product tasting sessions, review production
specifications, and work with suppliers to ensure quality
standards. Regular meetings with stakeholders will keep projects on
track, while you simultaneously monitor the performance of existing
products and adjust strategies accordingly. About the team
Worldwide Grocery Stores (WWGS) is a global retail organization
dedicated to revolutionizing the grocery shopping experience
through enhanced efficiency, quality, and affordability. At its
core, WWGS Private Brands (PB) serves as a crucial strategic
division that develops, sources, and manages our Whole Foods Market
(WFM) and Amazon-branded proprietary food products across all
geographic regions. This team also leads the Whole Body assortment,
which includes non-food and health/wellness products for WFM.
Operating as a unified force, Private Brands supports both North
American and International operations by leveraging
cross-functional expertise in product development, sourcing,
sensory, commercialization and quality assurance to bring our
products to market end-to-end across all WFM and Amazon channels.
Through the integration of Whole Foods Market (WFM) and
Amazon-branded products, Private Brands enables WWGS to deliver
high-quality, innovative products and brands while maintaining
operational excellence across diverse global markets. This
collaborative structure allows WWGS to rapidly scale its food
portfolio while maintaining consistent quality standards and
efficient processes throughout its worldwide operations. This team
manages the Amazon Saver, Amazon Grocery, byAmazon, Aplenty, Amazon
Kitchen, 365 by WFM (including our organic products), and Whole
Foods Market brands. - 5 years of with Excel experience - 7 years
of account management, project or program management or buying
experience - Bachelor's degree, or 7 years of professional or
military experience - Knowledge of Microsoft Access or SQL -
Experience using data to influence business decisions - Experience
driving internal cross-team collaboration - Experience with
business analysis and P&L management - Experience driving
direction and alignment with cross-functional teams Amazon is an
equal opportunity employer and does not discriminate on the basis
of protected veteran status, disability, or other legally protected
status. Our inclusive culture empowers Amazonians to deliver the
best results for our customers. If you have a disability and need a
workplace accommodation or adjustment during the application and
hiring process, including support for the interview or onboarding
process, please visit
https://amazon.jobs/content/en/how-we-hire/accommodations for more
information. If the country/region you’re applying in isn’t listed,
please contact your Recruiting Partner. The base salary range for
this position is listed below. Your Amazon package will include
sign-on payments and restricted stock units (RSUs). Final
compensation will be determined based on factors including
experience, qualifications, and location. Amazon also offers
comprehensive benefits including health insurance (medical, dental,
vision, prescription, Basic Life & AD&D insurance and option
for Supplemental life plans, EAP, Mental Health Support, Medical
Advice Line, Flexible Spending Accounts, Adoption and Surrogacy
Reimbursement coverage), 401(k) matching, paid time off, and
parental leave. Learn more about our benefits at
https://amazon.jobs/en/benefits . USA, TX, Austin - 121,200.00 -
163,900.00 USD annually USA, WA, Seattle - 121,200.00 - 163,900.00
USD annually
Keywords: Amazon, Sammamish , Sr. Category Manager, WWGS Private Brands, Retail - All , Seattle, Washington